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diff --git a/docs/html/distribute/essentials/gpfe-guidelines.jd b/docs/html/distribute/essentials/gpfe-guidelines.jd new file mode 100644 index 0000000..8b47671 --- /dev/null +++ b/docs/html/distribute/essentials/gpfe-guidelines.jd @@ -0,0 +1,513 @@ +page.title=Education Guidelines +page.metaDescription=These guidelines and requirements help you develop great apps for students, which offer compelling content and an intuitive user experience on Android tablets. +page.image=/distribute/images/edu-guidelines.jpg +Xnonavpage=true + +@jd:body + + +<div id="qv-wrapper"><div id="qv"> +<h2>Guidelines</h2> +<ol> +<li><a href="#basic-reqts">Basic Requirements</a></li> +<li><a href="#monetizing-ads">Monetizing and Ads</a></li> +<li><a href="#e-value">Educational Value</a></li> +<li><a href="#quality">App Quality</a></li> +<li><a href="#related-resources">Related Resources</a></li> +</ol> + +<h2> + Testing +</h2> + +<ol> + <li> + <a href="#test-environment">Setting Up a Test Environment</a> + </li> +</ol> + +</div></div> + +<div style="margin:0 0 1em 0;"> + <img src="{@docRoot}distribute/images/edu-guidelines.jpg" style= + "width:274px;"> +</div> + +<p> + These guidelines and requirements help you develop great apps for students, + which offer compelling content and an intuitive user experience on Android + tablets. +</p> + +<p> + You’ll also need to ensure that your apps comply with the terms of the + <a href= + "https://play.google.com/about/developer-distribution-agreement-addendum.html"> + Google Play for Education Addendum</a>, <a href= + "http://play.google.com/about/developer-content-policy.html">Google Play + Developer Program Policies</a>, and <a href= + "http://play.google.com/about/developer-distribution-agreement.html">Developer + Distribution Agreement</a>. +</p> + +<div class="headerLine clearfloat"> + <h1 id="basic-reqts"> + Basic Requirements + </h1> + + <hr> +</div> + +<p> + To participate, your apps must be designed for the K-12 market. The basic + requirements that your apps must meet are: +</p> + +<ul> + <li> + <p> + Apps and the ads they contain must not collect personally identifiable + information, other than user credentials or data required to operate and + improve the app. + </p> + </li> + + <li> + <p> + Apps must not use student data for purposes unrelated to its educational + function. + </p> + </li> + + <li> + <p> + Apps must have a content rating of "Everyone" or "Low Maturity" (apps + with a "Medium Maturity" rating are allowed, if they have that rating + solely because they allow communication between students). + </p> + </li> + + <li> + <p> + App content, including ads displayed by the app, must be consistent with + the app's maturity rating. The app must not display any "offensive" + content, as described in the <a href= + "http://play.google.com/about/developer-content-policy.html">Google Play + Developer Program Policies</a> and <a href= + "https://support.google.com/googleplay/android-developer/answer/188189">content-rating + guidelines</a>. + </p> + </li> + + <li> + <p> + Apps must comply with the Children’s Online Privacy Protection Act and + all other applicable laws and regulations. + </p> + </li> +</ul> + +<div class="headerLine"> + <h1 id="monetizing-ads"> + Monetizing and Ads + </h1> + + <hr> +</div> + +<div class="figure"> + <img src="{@docRoot}images/gp-edu-monetize.png"> +</div> + +<p> + In-app purchase is currently not supported with Google Play for Education, so + a student device will block any transactions. To avoid confusion, be sure to + remove any in-app purchase buttons and related UI elements from your apps. + We’re investigating additional purchase mechanisms to enable more flexible + pricing models for developers and schools. +</p> + +<p> + If your apps are priced In Google Play for Education, you must allow Google + Play to offer teachers limited free trials before purchase (you provide this + through business terms only, no development work is needed.) +</p> + +<p> + You can only choose not to remove in-app purchasing from your apps where all + content and services are sold through Google Play for Education using In-app + Billing. If you choose not to remove In-app Billing features, ensure that: +</p> + +<ul> + <li> + <p> + Users can access your apps’ core functionality for a classroom setting + without an in-app purchase. + </p> + </li> + + <li> + <p> + In-app purchases are clearly identifiable in your UI. + </p> + </li> + + <li> + <p> + You declare the use of in-app purchases at <a href= + "{@docRoot}distribute/googleplay/edu/start.html#publish">opt-in</a>. + </p> + </li> +</ul> + +<p> + For each app that you publish, you can set a single price that applies to + both Google Play and Google Play for Education. You can’t set a different + price for a given app (based on a single package name) in Google Play for + Education. +</p> + +<p> + If your apps display ads, you should disable the display of ads if possible, + or ensure that: +</p> + +<ul> + <li>Ads are not distracting for students or teachers (this includes + Flash-based ads, video ads, and ads that flash or move) + </li> + + <li>Interstitial ads are not served in the app + </li> + + <li>Ad walls do not appear in the app UI + </li> + + <li>Ads do not occupy a significant portion of the screen + </li> + + <li>Ads content does not exceed the maturity rating of the app. + </li> + + <li> + <p> + You declare the use of ads at <a href= + "{@docRoot}distribute/googleplay/edu/start.html#publish">opt-in</a>. + </p> + </li> +</ul> + +<div class="headerLine"> + <h1 id="e-value"> + Educational Value + </h1> + + <hr> +</div> + +<div class="figure"> + <img src="{@docRoot}images/gp-e-value.png" class="border-img"> +</div> + +<p> + Apps submitted to Google Play for Education will be evaluated by a + third-party educator network, which will review them based on alignment with + <a href="http://www.corestandards.org/">Common Core Standards</a> and other + educational considerations. This will help make your content more + discoverable for teachers and administrators as they browse by grade level, + subject, core curriculum, and other parameters. +</p> + +<p> + Apps with highest educational value will have these characteristics: +</p> + +<ul> + <li> + <p> + Designed for use in K-12 classrooms. + </p> + </li> + + <li> + <p> + Aligned with a common core standard or support common-core learning. + </p> + </li> + + <li> + <p> + Simple, easy to use, and intuitive for the grade levels the apps are + targeting. Apps are relatively easy to navigate without teacher guidance. + Not distracting or overwhelming to students. + </p> + </li> + + <li> + <p> + Enjoyable and interactive. Apps are engaging to students and lets them + control their experience. + </p> + </li> + + <li> + <p> + Versatile. Apps have features that make them useful for more than one + classroom function or lesson throughout the school year. + </p> + </li> + + <li> + <p> + Supports the "4Cs": + </p> + + <ul> + <li> + <p> + <em>Creativity</em> — Allows students to create in order to + express understanding of the learning objectives, and try new + approaches, innovation, and invention to get things done. + </p> + </li> + + <li> + <p> + <em>Critical thinking</em> — Allows students to look at + problems in a new way, linking learning across subjects and + disciplines. + </p> + </li> + + <li> + <p> + <em>Collaboration</em> — Allows students and (if appropriate) + educators to work together to reach a goal. + </p> + </li> + + <li> + <p> + <em>Communication</em> — Allows students to comprehend, + critique and share thoughts, questions, ideas, and solutions. + </p> + </li> + </ul> + </li> +</ul> + +<p> + As you design and develop your apps, make sure they offer high educational + value by addressing as many of these characteristics as possible. +</p> + +<div class="headerLine"> + <h1 id="quality"> + App Quality + </h1> + + <hr> +</div> + +<div class="figure"> + <img src="{@docRoot}images/gp-edu-quality.png"> +</div> + +<p> + Your apps should be designed to perform well and look great on Android + tablets, and they should offer the best user experience possible. +</p> + +<p> + High quality apps are engaging, intuitive, and offer compelling content. + Google Play for Education will highlight high-quality apps for easy discovery + in the store. Here are some recommendations for making your app easy for + students and teachers to enjoy: +</p> + +<ul> + <li> + <p> + Meet the Core Quality Guidelines: + </p> + + <ul> + <li> + <p> + Follow <a href="{@docRoot}design/index.html">Android Design + Guidelines</a>. Pay special attention to the sections on <a href= + "{@docRoot}design/patterns/actionbar.html">Action Bar</a>, <a href= + "{@docRoot}design/patterns/navigation.html">Navigation</a>, and + <a href="{@docRoot}design/patterns/pure-android.html">Pure + Android</a>. + </p> + </li> + + <li> + <p> + Test your apps against the <a href= + "{@docRoot}distribute/essentials/quality/core.html">Core Quality + Guidelines</a>. + </p> + </li> + </ul> + </li> + + <li> + <p> + Meet the Tablet App Quality guidelines: + </p> + + <ul> + <li> + <p> + Follow our best practices for tablet app development. + </p> + </li> + + <li> + <p> + Review the <a href= + "{@docRoot}distribute/essentials/quality/tablets.html">Tablet App + Quality</a> guidelines and <a href= + "http://android-developers.blogspot.com/2012/11/designing-for-tablets-were-here-to-help.html"> + blog post on designing for tablets.</a> + </p> + + <ul> + <li>Check your Optimization Tips in the <a href= + "https://play.google.com/apps/publish/">Developer Console</a> (if + you've already uploaded your apps.) + </li> + </ul> + </li> + + <li> + <p> + Strive for simplicity and highest usability for students: + </p> + + <ul> + <li> + <p> + Design your app so that teachers and students can use all the + capabilities of your app without having to sign-in to multiple + accounts and remember multiple passwords. + </p> + </li> + + <li> + <p> + Every student or teacher using a Google Play for Education tablet + will already be signed in with a Google account on the device. + You can take advantage of that to provide a simple, seamless + sign-in experience in your app. A recommended approach is to use + <a href="{@docRoot}google/play-services/auth.html">Google OAuth 2 + authorization</a> through Google Play Services. + </p> + </li> + </ul> + </li> + </ul> + </li> +</ul> + +<div class="headerLine"> + <h1 id="test-environment"> + Test Environment + </h1> + + <hr> +</div> + +<p> + To test your app and assess it against the guidelines in this document, it's + recommended that you <a href= + "{@docRoot}distribute/essentials/quality/tablets.html#test-environment">set + up a test environment</a> that replicates the actual environment in which + students and teachers will run your app. +</p> + +<h3> + Test conditions +</h3> + +<p> + Make sure to test your apps under conditions that simulate those of schools. + For example, Google Play for Education lets administrators <a href= + "https://support.google.com/a/answer/182442?hl=en">control or disable certain + capabilities</a> for students, so it's good to test your app with those + capabilities disabled. Below are some conditions to test your apps for, to + ensure best results in the Google Play for Education environment: +</p> + +<ul> + <li> + <p> + <em>Android version</em> — Test the apps on devices running Android + 4.2. Google Play for Education devices will be running Android 4.2 or + higher (API level 17+). + </p> + </li> + + <li> + <p> + <em>Proxy server</em> — Test the apps in a network environment that + uses proxies. Many schools use proxies. + </p> + </li> + + <li> + <p> + <em>No location services</em> — Test the apps to make sure they + work properly with location services disabled. Many schools will disable + location services for student devices. + </p> + </li> + + <li> + <p> + <em>No In-app Billing</em> — Test the apps to make sure they work + properly without access to In-app Billing. In-app purchases are blocked + on Google Play for Education devices. + </p> + </li> + + <li> + <p> + <em>No Bluetooth</em> — Test the apps to make sure they work + properly when Bluetooth is disabled. Many schools will disable Bluetooth + on student devices. + </p> + </li> + + <li> + <p> + <em>No access to network</em> — Test the app to make sure it works + properly when the device cannot connect to the internet. + </p> + </li> +</ul> + +<div class="headerLine"> +<h1>Related Resources</h1><hr> +</div> + +<div class="dynamic-grid"> +<h3>FOR DEVELOPERS</h3> + +<div class="resource-widget resource-flow-layout col-13" + data-query="collection:distribute/essentials/eduessentials/developers" + data-sortOrder="-timestamp" + data-cardSizes="6x3,6x3,6x3" + data-maxResults="6"></div> + +<h3>FOR TEACHERS AND EDUCATORS</h3> + +<div class="resource-widget resource-flow-layout col-13" + data-query="collection:distribute/essentials/eduessentials/educators" + data-sortOrder="-timestamp" + data-cardSizes="6x3,6x3,6x3" + data-maxResults="3"></div> +</div>
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