diff options
Diffstat (limited to 'docs/html/distribute/googleplay/about/distribution.jd')
| -rw-r--r-- | docs/html/distribute/googleplay/about/distribution.jd | 167 |
1 files changed, 0 insertions, 167 deletions
diff --git a/docs/html/distribute/googleplay/about/distribution.jd b/docs/html/distribute/googleplay/about/distribution.jd deleted file mode 100644 index 8020110..0000000 --- a/docs/html/distribute/googleplay/about/distribution.jd +++ /dev/null @@ -1,167 +0,0 @@ -page.title=Distribution Control -page.metaDescription=Reach the users you want, whenever you want. - -@jd:body - -<p>Deliver your apps to the users you want, on the devices you want, on <em>your</em> schedule. </p> - -<h2 id="instant">Instant publishing, instant updates</h2> - -<p>On Google Play, you can publish your products to customers instantly. Just -upload and configure your product in the <span style="font-weight:500;">Google Play Developer Console</span> -and press the Publish button—your app appears in the store listings within -hours, not weeks.</p> - -<p>Once your app is published, you can update it as often as you want. You can -change prices, configuration, and distribution options at any time through the -Google Play Developer Console, without needing to update your app -binary.</p> - -<p>Later, as you add features or address code issues, you can publish an updated -binary at any time. Google Play makes the new version available almost immediately and -notifies existing customers that an update is ready for download. To streamline -the rollout across your customer base, Google Play also lets users accept -automatic updates of your app, so that your updates are delivered and installed -as soon as you publish them.</p> - - -<h2 id="targeting">Reaching the customers you want</h2> - -<div class="figure-right" style="width:400px;"> -<img src="{@docRoot}images/gp-dc-countries.png" class="frame"> -</div> - -<p>Google Play does more than connect your app with users—it helps you -reach the broadest possible distribution across the Android ecosystem, while -making sure that your app is only available to the audience that you want to -reach.</p> - -<h3 id="geotargeting">Geographic targeting</h3> - -<p>You can use controls in the Google Play Developer Console to easily -manage the geographic distribution of your apps, without any changes in your -application binary. You can specify which countries and territories you want to -distribute to, and even which carriers (for some countries). </p> - -<p>When users visit the store, Google Play makes sure that they are in one of -your targeted countries before downloading your app. You can change your country -and carrier targeting at any time just by saving changes in the Google Play -Developer Console.</p> - -<div class="figure-right" style="width:400px;"> -<img src="{@docRoot}images/gp-supported-dev-requirements.png" class="frame"> -</div> - -<p>To help you market to users around the world, you -can <a href="{@docRoot}distribute/googleplay/publish/preparing.html#localize">localize -your store listing</a>, including app details and description, -promotional graphics, screenshots, and more.</p> - -<h3 id="captargeting">Capabilities targeting</h3> - -<p>Google Play also lets you control distribution according to device features -or capabilities that your app depends on. There are several types of -dependencies that the app can define in its manifest, such as hardware features, -OpenGL texture compression formats, libraries, Android platform versions, and -others.</p> - -<p>When you upload your app, Google Play reads the dependencies and sets up any -necessary distribution rules. For technical information about declaring -dependencies, read <a href="{@docRoot}google/play/filters.html">Filters on -Google Play</a>. </p> - -<p>For pinpoint control over distribution, Google Play lets you see all of the -devices your app is available to based on its dependencies (if any). From the -Google Play Developer Console, you can list the supported devices and -even exclude specific devices if needed.</p> - -<h2 id="stats">Statistics for analyzing installs and ratings</h2> - -<p>Once you’ve published your app, Google Play makes it easy to see how it’s -doing. The Google Play Developer Console gives you access to a variety -of anonymized statistics and custom charts that show you the app's installation -performance and ratings.</p> - -<p>You can view data and charts for active, daily, and total installs -per unique devices or users, as well as upgrades and uninstalls. -You can also view the app's daily average user rating and its cumulative -user rating. To help you analyze the data, you can view install -and ratings statistics across a variety of different dimensions such as Android -version, device, country, app version, and carrier.</p> - -<div class="figure-left"> - <img src="{@docRoot}images/gp-dc-stats-mini.png" class="frame"> -</div> -<p>You can see your app statistics on timeline charts, for -all metrics and dimensions. At a glance, the charts highlight your app’s -installation and ratings peaks and longer-term trends, which you can correlate -to promotions, app improvements, or other factors. You can even focus in on -data inside a dimension by highlighting specific data points (such as -individual platform versions or languages) on the timeline.</p> - -<p>So that you can “take your data with you”, you can download all of your -installation data as a CSV file for viewing in the business program of your -choice.</p> - - -<h2 id="advanced">Advanced delivery options</h2> - -<p>Google Play offers convenient options for managing how your apps are -delivered to users.</p> - -<h3 id="abc">Alpha and beta testing, staged rollouts</h3> - -<p>It's always valuable to get real-world feedback from users, especially before -launch. Google Play makes it easy to distribute pre-release versions of your app -to alpha and beta test groups anywhere in the world. You can start with a small -group of alpha testers, then move to a larger group of beta testers. Once users -are added, they access your app's store listing and install the app. User -feedback from alpha and beta testers goes directly to you and is not posted as -public reviews. </p> - -<p>To help you ensure quality and protect your app ratings, you can choose a -staged rollout when launching an app or an update. With staged rollout, you -distribute the production version of your app to a percentage of users. You can -adjust the percentage as you go, starting small and increasing until your app is -available to all users.</p> - -<h3 id="multiple-apk">Multiple APK support</h3> - -<p>In most cases, it’s easy to create an app that supports all of your targeted -screen sizes and platform versions from a single APK. Distributing a single APK -to all of your users is a highly recommended approach, because it’s the easiest -way to manage and maintain the app. If you need to deliver a different APK to -devices, Google Play provides a way to do that. </p> - -<p>An option called Multiple APK support lets you create multiple APK packages -that use the same package name but differ in their OpenGL texture compression -formats, screen-size support, or Android platform versions supported. You can -upload all of the APKs to Google Play under a single product listing and Google -Play selects the best APK to deliver to users, based on the characteristics of -their devices. </p> - -<p>The APK Expansion Files option lets you upload up to two secondary downloads -for each published APK, including multiple APKs. Each of the two expansion files -can be up to 2GB each and can contain any type of code or assets. When you -upload the expansion files, Google Play hosts them for free and handles the -download of the files as part of the normal APK installation.</p> - -<h2 id="licensing">Protecting your app</h2> - -<p>Google Play provides two key features to help you protect your application -against piracy — Google Play Licensing and app encryption.</p> - -<p> Google Play Licensing is a network-based service that you implement in your -app. The service lets your app query a trusted licensing server at runtime, to -determine whether the app is licensed to the current device user. You can use -the licensing service to protect any app, even apps that you distribute for -free. For an overview of the service, see <a -href="{@docRoot}google/play/licensing/index.html">Application -Licensing</a>.</p> - -<p>Additionally, Google Play offers app encryption to help protect your priced -apps. When delivering your priced apps to devices running Android 4.1 or higher, -Google encrypts the app binary so that it can be run only by the user who -downloaded it, on the device to which it was originally downloaded. Your priced -apps benefit from app encryption automatically — there's no extra -development work or configuration needed.</p> |