diff options
Diffstat (limited to 'docs/html/distribute/googleplay/about/monetizing.jd')
-rw-r--r-- | docs/html/distribute/googleplay/about/monetizing.jd | 162 |
1 files changed, 0 insertions, 162 deletions
diff --git a/docs/html/distribute/googleplay/about/monetizing.jd b/docs/html/distribute/googleplay/about/monetizing.jd deleted file mode 100644 index 9a5c6d7..0000000 --- a/docs/html/distribute/googleplay/about/monetizing.jd +++ /dev/null @@ -1,162 +0,0 @@ -page.title=Flexible Monetizing and Business Tools -page.metaDescription= - -@jd:body - -<div style="float:right;margin-left:18px;padding:1.5em;"> -<img src="{@docRoot}images/gp-details-ww.png" style="width:180px"> -<img src="{@docRoot}images/gp-details-ww-purchase.png" style="width:180px"> -</div> - -<p>Sell your app in more than 130 countries. Flexible monetization options with -in-app purchase, subscriptions, and more. </p> - -<h2>Streamlined purchase flow for users</h2> - -<p>When users find your app, they can purchase it instantly with a streamlined, -consistent purchasing process and convenient payment methods.</p> - -<h3>Instant purchase from device or web</h3> - -<p>Google Play makes it fast and easy for your customers to buy your products, -whether from a phone, a tablet, or a desktop computer. When users find an app or -game that they want to buy, they can purchase it in as few as two steps—one -to initiate the purchase and another to accept purchase details and permissions -and complete the transaction.</p> - -<p>Google Play's convenient purchase experience is the same familiar process for -all products everywhere across Google Play—apps, games, in-app products and -subscriptions, and other digital content.</p> - -<h3 id="cloud-connected-purchase">Cloud-connected</h3> - -<p>Purchasing is even more convenient on Google Play because it’s -cloud-connected. Users can find and purchase your products from anywhere—from -their Android phones or using any web browser on any host computer. </p> - -<p>When users find an app or game they want to buy, they purchase it and download -it instantly to their devices over-the-air. Users who sign in to the Google Play web site can also buy apps and games -and push them instantly to their phones, tablets, or other devices. Google Play -manages the application download.</p> - -<h3 id="payment-methods">Convenient payment options</h3> - -<p>Users can purchase your products on Google Play using several convenient -payment methods—credit cards, Direct Carrier Billing, gift cards, and Google Play balance.</p> - -<p><span style="font-weight:500">Credit card</span> is the most common method of payment. Users can pay using any credit card -that they’ve registered in Google Play. To make it easy for users to get started, -registration is offered as a part of initial device setup process.</p> - -<div class="sidebox-wrapper" style="float:right;"> -<div class="sidebox"> -<h2>Payment methods on Google Play</h2> -<ul> -<li>Credit card</li> -<li>Direct Carrier Billing</li> -<li>Gift card</li> -<li>Google Play balance (stored value)</li> -</ul> -</div> -</div> - -<p>Subscribers on many popular carrier networks worldwide can charge purchases -to their monthly mobile phone bills through <span style="font-weight:500">Direct -Carrier Billing</span>. This form of payment is convenient and simple and is -extremely popular in regions where credit cards are less common. More than 75 -million users in key markets around the world can purchase -your products through Direct Carrier Billing. Many more will get the option in -the months ahead.</p> - -<p><span style="font-weight:500">Google Play balance</span> is a stored account -balance in Google Play. Users can increase their balance through promotions and -offers in the store, and they can use their balanace to make purchases of apps, -games, or other content. - -<p>The payment methods available to users worldwide may vary, based on -location, carrier network, and other factors.</p> - -<div style="float:left;margin-right:2em;margin-top:3em;margin-bottom:1em;width:220px;"> -<img src="{@docRoot}images/gp-subs.png" style="width:220px"> -</div> - -<h2 id="billing-models" style="margin-top:1.5em;">Choice of billing models</h2> - -<p>Google Play gives you a choice of billing models to let you monetize your -products. </p> - -<p>You can offer apps to all users for free, or -you can set an initial price for the app, paid before download. You can also -sell one-time purchases and auto-renewing subscriptions from inside the app, and -you can take advantage of AdMob integration to monetize your app through -targeted advertising.</p> - -<div class="sidebox-wrapper"> -<div class="sidebox"> -<h2>Billing models on Google Play</h2> -<ul> -<li>Free (no charge to download)</li> -<li>Priced (user charged before download)</li> -<li>In-app products and subscriptions</li> -</ul> -</div> -</div> - -<p>You can combine these billing models in different ways, based on your business -needs or market conditions. </p> - -<p>For example, you can use a freemium or ad-supported model by distributing -your app for free and selling in-app products or advertising. Alternatively you -could set a nominal price for your app at download and sell value add-ons, -gameplay levels, and upgrades as in-app products. The only restriction is that -free apps must remain free (to download) for the life of the app.</p> - -<p>For details about in-app products or subscriptions, -see <a href="{@docRoot}google/play/billing/index.html">Google Play In-app Billing</a>.</p> - -<h2 id="buyer-currency" style="margin-top:1.5em;">Flexible pricing in the currencies of your customers</h2> - -<div class="figure-right" style="width:250px;"> -<img src="{@docRoot}images/gp-buyer-currency.png" class="frame"> -</div> - -<p>Google Play gives you complete control over how you price your products. You -can set prices in more than 130 countries, for millions of -users around the world. When users browse your app’s product page or initiate a -purchase, Google Play shows them the price they will be charged <em>in -their local currency</em>.</p> - -<p>You can set and adjust your prices at any time, in any available currency. -Your prices in available currencies are independent, so you can adjust one -price without affecting others. This gives you the ability to run -short-term promotions and discounts in specific countries and more easily -manage shifts in exchange rates.</p> - -<p>You can set and manage prices for your apps and in-app products from the -Google Play Developer Console.</p> - -<h2 id="payouts">Monthly payouts in your local currency</h2> - -<p>To sell products in Google Play, all you have to do is register for a Google -Wallet merchant account and link it to your Google Play Android Developer -Console account (see <a -href="{@docRoot}distribute/googleplay/publish/register.html">Get Started with -Publishing</a> for details). Once you’ve set up your account and published your -apps, Google Play makes monthly payouts of sales proceeds to your merchant -account, in your local currency.</p> - -<h2 id="reporting">Detailed financial reporting</h2> - -<p>When you sell priced apps or in-app products on Google Play, you get a -variety of financial reports to help you track and project sales, optimize your -marketing campaigns, and support your customers.</p> - -<p>To help you keep up-to-date with the current activity, you can download daily -reports summarizing recent purchases of your products. The reports include -estimated sales amounts and include a variety of other data for each -transaction.</p> - -<p>At the close of the month, you can download a complete sales report that -gives you the final details of all transactions that closed in the month, -including the payout amounts and other data. Additional financial reports are -available in your Google Wallet merchant account.</p> |