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-page.title=Flexible Monetizing and Business Tools
-page.metaDescription=
-
-@jd:body
-
-<div style="float:right;margin-left:18px;padding:1.5em;">
-<img src="{@docRoot}images/gp-details-ww.png" style="width:180px">
-<img src="{@docRoot}images/gp-details-ww-purchase.png" style="width:180px">
-</div>
-
-<p>Sell your app in more than 130 countries. Flexible monetization options with
-in-app purchase, subscriptions, and more. </p>
-
-<h2>Streamlined purchase flow for users</h2>
-
-<p>When users find your app, they can purchase it instantly with a streamlined,
-consistent purchasing process and convenient payment methods.</p>
-
-<h3>Instant purchase from device or web</h3>
-
-<p>Google Play makes it fast and easy for your customers to buy your products,
-whether from a phone, a tablet, or a desktop computer. When users find an app or
-game that they want to buy, they can purchase it in as few as two steps&mdash;one
-to initiate the purchase and another to accept purchase details and permissions
-and complete the transaction.</p>
-
-<p>Google Play's convenient purchase experience is the same familiar process for
-all products everywhere across Google Play&mdash;apps, games, in-app products and
-subscriptions, and other digital content.</p>
-
-<h3 id="cloud-connected-purchase">Cloud-connected</h3>
-
-<p>Purchasing is even more convenient on Google Play because it’s
-cloud-connected. Users can find and purchase your products from anywhere&mdash;from
-their Android phones or using any web browser on any host computer. </p>
-
-<p>When users find an app or game they want to buy, they purchase it and download
-it instantly to their devices over-the-air. Users who sign in to the Google Play web site can also buy apps and games
-and push them instantly to their phones, tablets, or other devices. Google Play
-manages the application download.</p>
-
-<h3 id="payment-methods">Convenient payment options</h3>
-
-<p>Users can purchase your products on Google Play using several convenient
-payment methods&mdash;credit cards, Direct Carrier Billing, gift cards, and Google Play balance.</p>
-
-<p><span style="font-weight:500">Credit card</span> is the most common method of payment. Users can pay using any credit card
-that they’ve registered in Google Play. To make it easy for users to get started,
-registration is offered as a part of initial device setup process.</p>
-
-<div class="sidebox-wrapper" style="float:right;">
-<div class="sidebox">
-<h2>Payment methods on Google Play</h2>
-<ul>
-<li>Credit card</li>
-<li>Direct Carrier Billing</li>
-<li>Gift card</li>
-<li>Google Play balance (stored value)</li>
-</ul>
-</div>
-</div>
-
-<p>Subscribers on many popular carrier networks worldwide can charge purchases
-to their monthly mobile phone bills through <span style="font-weight:500">Direct
-Carrier Billing</span>. This form of payment is convenient and simple and is
-extremely popular in regions where credit cards are less common. More than 75
-million users in key markets around the world can purchase
-your products through Direct Carrier Billing. Many more will get the option in
-the months ahead.</p>
-
-<p><span style="font-weight:500">Google Play balance</span> is a stored account
-balance in Google Play. Users can increase their balance through promotions and
-offers in the store, and they can use their balanace to make purchases of apps,
-games, or other content.
-
-<p>The payment methods available to users worldwide may vary, based on
-location, carrier network, and other factors.</p>
-
-<div style="float:left;margin-right:2em;margin-top:3em;margin-bottom:1em;width:220px;">
-<img src="{@docRoot}images/gp-subs.png" style="width:220px">
-</div>
-
-<h2 id="billing-models" style="margin-top:1.5em;">Choice of billing models</h2>
-
-<p>Google Play gives you a choice of billing models to let you monetize your
-products. </p>
-
-<p>You can offer apps to all users for free, or
-you can set an initial price for the app, paid before download. You can also
-sell one-time purchases and auto-renewing subscriptions from inside the app, and
-you can take advantage of AdMob integration to monetize your app through
-targeted advertising.</p>
-
-<div class="sidebox-wrapper">
-<div class="sidebox">
-<h2>Billing models on Google Play</h2>
-<ul>
-<li>Free (no charge to download)</li>
-<li>Priced (user charged before download)</li>
-<li>In-app products and subscriptions</li>
-</ul>
-</div>
-</div>
-
-<p>You can combine these billing models in different ways, based on your business
-needs or market conditions. </p>
-
-<p>For example, you can use a freemium or ad-supported model by distributing
-your app for free and selling in-app products or advertising. Alternatively you
-could set a nominal price for your app at download and sell value add-ons,
-gameplay levels, and upgrades as in-app products. The only restriction is that
-free apps must remain free (to download) for the life of the app.</p>
-
-<p>For details about in-app products or subscriptions,
-see <a href="{@docRoot}google/play/billing/index.html">Google Play In-app Billing</a>.</p>
-
-<h2 id="buyer-currency" style="margin-top:1.5em;">Flexible pricing in the currencies of your customers</h2>
-
-<div class="figure-right" style="width:250px;">
-<img src="{@docRoot}images/gp-buyer-currency.png" class="frame">
-</div>
-
-<p>Google Play gives you complete control over how you price your products. You
-can set prices in more than 130 countries, for millions of
-users around the world. When users browse your app’s product page or initiate a
-purchase, Google Play shows them the price they will be charged <em>in
-their local currency</em>.</p>
-
-<p>You can set and adjust your prices at any time, in any available currency.
-Your prices in available currencies are independent, so you can adjust one
-price without affecting others. This gives you the ability to run
-short-term promotions and discounts in specific countries and more easily
-manage shifts in exchange rates.</p>
-
-<p>You can set and manage prices for your apps and in-app products from the
-Google Play Developer Console.</p>
-
-<h2 id="payouts">Monthly payouts in your local currency</h2>
-
-<p>To sell products in Google Play, all you have to do is register for a Google
-Wallet merchant account and link it to your Google Play Android Developer
-Console account (see <a
-href="{@docRoot}distribute/googleplay/publish/register.html">Get Started with
-Publishing</a> for details). Once you’ve set up your account and published your
-apps, Google Play makes monthly payouts of sales proceeds to your merchant
-account, in your local currency.</p>
-
-<h2 id="reporting">Detailed financial reporting</h2>
-
-<p>When you sell priced apps or in-app products on Google Play, you get a
-variety of financial reports to help you track and project sales, optimize your
-marketing campaigns, and support your customers.</p>
-
-<p>To help you keep up-to-date with the current activity, you can download daily
-reports summarizing recent purchases of your products. The reports include
-estimated sales amounts and include a variety of other data for each
-transaction.</p>
-
-<p>At the close of the month, you can download a complete sales report that
-gives you the final details of all transactions that closed in the month,
-including the payout amounts and other data. Additional financial reports are
-available in your Google Wallet merchant account.</p>