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page.title=Earn Revenue from AdMob Ads
page.metaDescription=Gain insights about your users, drive more in-app purchases, and maximize your ad revenue.
page.tags="monetizing", "ads", "admob", "ads"
page.image=distribute/images/advertising.jpg
@jd:body
<div class="figure">
<img src="{@docRoot}distribute/images/advertising.jpg" style="width:460px;">
</div>
<p>
Ads are an effective and easy way to earn revenue from your apps. AdMob
brings together best-in-class technology in a single ad platform for your
app, so you can gain insights about your users, drive more in-app purchases,
and maximize your ad revenue. You won’t need to rely on a combination of
tools or use precious development resources to build your own solution.
</p>
<p>
Why choose AdMob?
</p>
<ul>
<li>Over 650,000 apps use AdMob
</li>
<li>$1 billion+ paid to developers in the last 2 years
</li>
<li>Fast, reliable payment in local currencies
</li>
<li>High CPMs and the best fill rates
</li>
<li>Industry-leading mediation platform
</li>
</ul>
<p>
<a href="http://www.google.com/ads/admob/#subid=us-en-et-dac">Sign-up for
AdMob</a> today and start using the <a href=
"https://developer.android.com/google/play-services/ads.html">Google Mobile
Ads SDK</a> in your app with a few lines of code.
</p>
<h2 id="maximize_your_ad_revenue">
Maximize your ad revenue
</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-4of12">
<h5 id="maximize_earnings">
Maximize earnings
</h5>
<p>
Earn more with our industry-leading ad service, which includes <a href=
"https://support.google.com/admob/answer/3063564">free mediation</a> to
automatically improve your earnings, and access to all of Google’s
advertiser demand from AdMob, AdWords, and the DoubleClick Ad Exchange.
</p>
</div>
<div class="col-4of12">
<h5 id="get_paid_fast">
Get paid fast
</h5>
<p>
Get paid in local currencies quickly and reliably, with no wire fees
charged by AdMob.
</p>
</div>
<div class="col-4of12">
<h5 id="easy_and_free">
Easy and free
</h5>
<p>
The SDK can be installed quickly, and there are no standard fees for
using the platform.
</p>
</div>
</div>
</div>
<h2 id="grow_your_business_with_a_trusted_partner">
Grow your business with a trusted partner
</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h5 id="powered_by_googles_ad_technology">
Powered by Google’s ad technology
</h5>
<p>
For over a decade, Google has helped millions of developers grow their
digital businesses.
</p>
</div>
<div class="col-6of12">
<h5 id="auto_updates_on_google_play">
Auto updates on Google Play
</h5>
<p>
AdMob’s integration with Google Play services pushes automatic
performance improvements to Android apps without additional SDK
changes.
</p>
</div>
</div>
</div>
<h2 id="drive_more_in-app_purchases_and_downloads">
Drive more in-app purchases and downloads
</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h5 id="sell_more_in-app_purchases">
Sell more in-app purchases
</h5>
<p>
Earn more revenue by intelligently promoting your in-app purchases to
the users most likely to buy them.
</p>
</div>
<div class="col-6of12">
<h5 id="promote_your_apps_for_free">
Promote your apps for free
</h5>
<p>
Cross-sell your other apps (or your friend’s apps) to your existing
users, using free AdMob <a href=
"https://support.google.com/admob/answer/3210452">house ads</a>.
</p>
</div>
</div>
</div>
<h2 id="understand_users">
Understand your users
</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h5 id="analytics_for_apps">
Analytics for apps
</h5>
<p>
Analyze your app’s performance from within AdMob with Google Analytics.
Discover where people are downloading your app, and the features they
use the most in real time.
</p>
</div>
<div class="col-6of12">
<h5 id="flow_visualization_reports">
Flow visualization reports
</h5>
<p>
In Analytics, see how people are navigating through your app with
graphical <a href=
"https://support.google.com/analytics/answer/2519986">flow reports</a>.
View the path they take to making a purchase, and the point where they
exit the app, plus much more.
</p>
</div>
</div>
</div>
<h2 id="tips">
Tips
</h2>
<ul>
<li>Place ads wisely, they shouldn't be too intrusive but still need to be
clearly visible to attract clickthroughs.
</li>
<li>Use banner, interstitial, and other ad formats appropriately.
</li>
<li>Make use of targeting features to match ads with your users and your app.
</li>
<li>Remember that ads form part of your app and must match its age rating.
</li>
<li>Exercise control options sensibly, don't get carried away excluding
potentially competing ads at the expense of revenue.
</li>
<li>If you also need to manage direct deals with advertisers, consider using
<a href="https://www.google.com/doubleclick/publishers/small-business/index.html">DoubleClick
for Publishers Small Business</a>.</li>
</ul>
<h2 id=related_resources>Related resources</h2>
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data-query="collection:distribute/monetize/admob"
data-sortOrder="-timestamp"
data-cardSizes="9x3"
data-maxResults="6"></div>
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